1. They have the intelligence to educate
2. They help perfect your technique
3. They are fully qualified to adapt to your individual requirements
4. They assist you to set sustainable, realistic goals
5. They support your personal setbacks and guide you to overcome obstacles
6. They keep you accountable to your targets
7. They show you how to avoid wasting time and effort on fad diets and unnecessary training methods
8. They can tailor a healthy, nutrition plan that’s enjoyable and effective
9. They consider your mental wellbeing as a priority
10. They enhance your confidence as a part of your support network
11. They enable you to stay on track and make life changes achievable
12. They provide consistency & customisation with a specialised training regime
13. They accommodate sessions around your work and social commitments
14. They offer versatility with workouts and nutrition when life situations get in the way
15. They challenge and coach you in a way that a friend or family is maybe not able